Time to break away from the stereotype on cannabis
Do you remember the sweat and the nerve when trying to buy weeds from a complete stranger off the street? There was no transparency in price. No credibility on the seller. You didn’t even get a chance to compare the quality of the products.
And for those parents out there, they had to worry about keeping cannabis out of their children’s reach. Similarly, it was an upward battle for people to get their hands on cannabis for some physical relief. They were just looking for a more natural way to improve sleep, nausea, pain relief, skin care or mental health.
Luckily, things are different now. It is safe to say that the cannabis industry is undergoing exciting transformations around the globe. In some countries, cannabis is legalized and regulated by the government, while others are looking into legalization. Through government regulation cannabis consumers get to know exactly what they are buying and have plenty of options to choose from. However, this also means cannabis businesses need to be strategic so they can outshine in this fierce and competitive market.
A growing cannabis industry: What’s happening around the world?
Let’s take a closer look at the cannabis industry worldwide. In North America, Canada legalized recreational cannabis in 2018. Likewise, Washington DC along with 37 other states in the US have legalized medical cannabis. In addition, 19 states have approved it for recreational use. This represents well over 40% of the US population. The experts predicted that cannabis sales will grow from $25 billion in 2021 to $40 billion in 2026.
Next, let’s shift gears to look at the cannabis revolution in Europe. In particular, Germany has agreed to take actions in legalizing recreational cannabis use among adults. According to its Health Minister, they are predicting the legalization plan could become law in 2024.
Finally, we are seeing a similar move in Asia as well. Specifically countries like Thailand and India are transforming their attitudes towards cannabis. In the Asian Cannabis Report, medical and recreational cannabis sales could reach an estimate of $140 million by 2026. All of these moves point to a future that cannabis industry is growing fast at an unprecedented rate.
Jumpstart in this market with eye-catching packaging solutions
Now we have seen some solid data in predicting an ever growing and expanding cannabis industry globally. The natural question to ask next as a business owner is…how to prevail among the competitors and outshine in the cannabis market?
It’s a different era now. Using Ziploc bags for example to package and sell weeds no longer works. Your potential customers can easily go to the store to shop now. There are a variety of cannabis products to choose from. From flowers, gummies, mini joints to shatters, to name a few. And most likely they will go with whatever packaging that is eye-popping and will catch their attention first. Furthermore, your customers want the best bang for their buck. In other words, the content inside the package has to be fresh and retain its flavors.
There are so many factors and considerations going into packaging design for each type of cannabis product. To strive for success, let the experienced experts do the grunt work. Leave it to them to come up with a not one-size-fits-all packaging solution for your cannabis products. So you get to focus on growing your business.
Whether you are simply interested in learning more about cannabis packaging. Or you are ready to talk to one of our packaging experts on completing your cannabis business, painlessly. Feel free to check out our blog post for more information!
Partnering with the packaging supplier who immerses 420 culture!
At INNORHINO, we have a team of experienced product specialists, designers, and in-house engineers who are dedicated to elevating your brand to the next level. We provide innovative cannabis packaging solutions that are catered to your needs. Interested in collaborating with us? Send us an email at hello@innorhino.com!
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