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Consumers are now more eco-conscious, seeking out products and companies that prioritize the health of our planet. As this shift becomes more prominent, the use of eco-friendly materials in packaging is transforming both design and industry practices.
Recyclable packaging is not just beneficial for the environment, more importantly, the circular economy brings enormous economic value.
可回收包裝的好處不只是環境受益，像是減少垃圾和污染，更重要的是，循環經濟能帶來龐大的經濟價值，預估到2050年，歐洲循環經濟可能創造價值高達1.8萬億歐元。
In a nutshell, 2024 packaging trends are all about making us feel special, caring for our planet, and mixing in a dash of tech-savvy goodness. Brands are seriously upping their game to connect with us on a personal level, while also doing their bit for the environment.
Materials like PLA are plant-based and therefore nontoxic and sustainable. When in contact with food, chemical reactions are unlikely to occur.
Studies have shown that Gen Z folks are more critical and practical in the purchasing process, analyzing brands and businesses before arriving at a buying decision. The brand story matters. What the company stands for matters.
With the right design and material, you can tell your brand story effectively and make a lasting impression on your customers—from the moment they lay eyes on the packaging.
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